Saturday, September 29, 2012

Citibank Offers Personalized Deals to Credit Card Customers

ABC Reiew

Some Citibank credit-card users are seeing a new icon next to certain transactions when they view their account activity online. The icon alerts cardmembers of special deals that are available to them.

Powered by a company called Truaxis, these offers are similar to the daily deals that consumers find with Groupon and LivingSocial. For example, a Citi cardmember may be able to buy a $10 Kmart gift card for $5.

Citi cardmembers just have to view their account activity online to see if they have received such offers.

At the moment, it is unclear which customers receive the Truaxis offers. MyBankTracker will publish a story with more details — stay tuned.

Citibank Offers Personalized Deals to Credit Card Customers